| Loại tài liệu | Tư liệu ngôn ngữ (Sách) | | Chỉ số ISBN | 9781400248872 | | Mã ngôn ngữ | eng | | | HF5415.125 .B85 | | Tên tác giả | Miller, Donald | | Thông tin nhan đề | Building a storyBrand 2.0 : Clarify your message so customers will listen / Donald Miller | | Xuẩt bản,phát hành | New York : HarperCollins Leadership, 2025 | | Mô tả vật lý | 286p. ; 24cm
| | Tóm tắt/chú giải | Since the original publication of Building a StoryBrand, over one million business leaders have discovered Donald Miller's powerful StoryBrand framework, and their businesses are growing. Now, the classic resource for connecting with customers has been fully revised and updated, making it an even more powerful tool to prepare you to engage customers. In a world filled with constant, on-demand distractions, it has become very hard for business owners to effectively cut through the noise to reach their customers. Without a clear, distinct message, customers will not understand what you can do for them and won't engage. In Building a StoryBrand 2.0, Donald Miller not only deepens his teaching on how to use his seven universal story elements—he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output
| | Từ khóa | 1. Marketing. 2. StoryBrand. |
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